Revealed: The UK’s top 75 most valuable brands

The value of the UK’s strongest brands has not only recovered since the onset of the pandemic but is now accelerating at a faster pace than pre-Covid, according to the latest BrandZ analysis by Kantar.

The total value of the UK’s top 75 brands has increased by 22% since 2020. This is well ahead of the 6% global economic growth rate forecast in March by the International Monetary Fund, and far better than the FTSE 100, which is yet to recover to pre-pandemic levels (down 13% as of 7 September).

After plummeting 13% from $263bn in 2019 to $229bn last year, the overall value of the top 75 UK brands has jumped to $279bn in 2021, which is 6% higher than two years ago. After several years of decline, it’s also positive to see the overall value of the top 75 increase for the first time, rising 3% compared to 2018 when the list was first created.

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